Micro Lending

farmer booth at farmers market apples
vendor at farmers market mushrooms

While character-based, community-circle micro-lending is not new to the field of financing, especially internationally, the foresight to offer these loans through partner organizations versus a banking institution is largely untried in the United States. The micro-lending program flips the traditional model of a borrower applying for a loan through a financial institution. Instead, a partner organization (i.e. the Downtown Growers’ Market), such as a nonprofit, community organization or educational institution, applies for this funding and, in turn, sponsors a loan on behalf of one of their member affiliates.

This micro-loan program does not rely on the traditional “5 Cs of Credit” (character, capacity, capital, collateral, conditions), but on trusted relationships between partner organizations who receive this funding and potential borrowers in the communities they serve.

This program has been called the “alternative to the alternatives” as it does not require credit, collateral, or status; and shifts the decision-making authority to community organizations, nonprofits, and institutions based on character, goals, and determination so entrepreneurs can build businesses that succeed. It also fills a gap – allowing access to capital to those who may not qualify under other lenders’ criteria; it also offers another avenue besides predatory lenders.

The DGM as a partner of this program, sponsors a low-interest loan through its Nusenda Credit Union deposit account; Nusenda in turn provides the origination, servicing, and credit reporting.

Partner organizations decide whether to make the loan based on their own criteria and relationship with a prospective borrower. Credit reports from potential borrowers are not required; instead, the relationship between the partner organization and the borrower drives the loan approval process.


DGM’s Application Process:

The DGM had its first round of applicants in 2024 and is excited for its next application period in 2025. 

What are the requirements to apply?

Applicants must:

  • have been a vendor at the DGM for at least one season. 

  • provide clear identification of what the funds will be used for in their application. 

  • be willing to discuss any financial training needs.

  • have a history of good communication with DGM staff. 

  • have a good history of paying booth fees/other DGM fees predictably and on time. 

  • commit to creating and improving healthy working conditions for staff of all backgrounds. 

When is the next application period? 

The next application period is June 1 - July 31, 2025. DGM Vendors will receive email updates on the opportunity. We are currently taking applications through the form below.


The micro-lending program funded and supported by the W.K. Kellogg Foundation and Nusenda Credit Union, is part of the City Alive impact initiative. Its aim is to widen access to affordable, accessible, and culturally adept financial opportunities for lower-income entrepreneurs and entrepreneurs of color in ABQ.